diff --git a/google/ads/searchads360/v0/common/final_app_url.proto b/google/ads/searchads360/v0/common/final_app_url.proto
new file mode 100644
index 0000000000..bd7833dccd
--- /dev/null
+++ b/google/ads/searchads360/v0/common/final_app_url.proto
@@ -0,0 +1,46 @@
+// Copyright 2025 Google LLC
+//
+// Licensed under the Apache License, Version 2.0 (the "License");
+// you may not use this file except in compliance with the License.
+// You may obtain a copy of the License at
+//
+//     http://www.apache.org/licenses/LICENSE-2.0
+//
+// Unless required by applicable law or agreed to in writing, software
+// distributed under the License is distributed on an "AS IS" BASIS,
+// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+// See the License for the specific language governing permissions and
+// limitations under the License.
+
+syntax = "proto3";
+
+package google.ads.searchads360.v0.common;
+
+import "google/ads/searchads360/v0/enums/app_url_operating_system_type.proto";
+
+option csharp_namespace = "Google.Ads.SearchAds360.V0.Common";
+option go_package = "google.golang.org/genproto/googleapis/ads/searchads360/v0/common;common";
+option java_multiple_files = true;
+option java_outer_classname = "FinalAppUrlProto";
+option java_package = "com.google.ads.searchads360.v0.common";
+option objc_class_prefix = "GASA360";
+option php_namespace = "Google\\Ads\\SearchAds360\\V0\\Common";
+option ruby_package = "Google::Ads::SearchAds360::V0::Common";
+
+// Proto file FinalAppUrl type.
+
+// A URL for deep linking into an app for the given operating system.
+message FinalAppUrl {
+  // The operating system targeted by this URL. Required.
+  google.ads.searchads360.v0.enums.AppUrlOperatingSystemTypeEnum
+      .AppUrlOperatingSystemType os_type = 1;
+
+  // The app deep link URL. Deep links specify a location in an app that
+  // corresponds to the content you'd like to show, and should be of the form
+  // {scheme}://{host_path}
+  // The scheme identifies which app to open. For your app, you can use a custom
+  // scheme that starts with the app's name. The host and path specify the
+  // unique location in the app where your content exists.
+  // Example: "exampleapp://productid_1234". Required.
+  optional string url = 3;
+}
diff --git a/google/ads/searchads360/v0/enums/app_url_operating_system_type.proto b/google/ads/searchads360/v0/enums/app_url_operating_system_type.proto
new file mode 100644
index 0000000000..d3dea33441
--- /dev/null
+++ b/google/ads/searchads360/v0/enums/app_url_operating_system_type.proto
@@ -0,0 +1,46 @@
+// Copyright 2025 Google LLC
+//
+// Licensed under the Apache License, Version 2.0 (the "License");
+// you may not use this file except in compliance with the License.
+// You may obtain a copy of the License at
+//
+//     http://www.apache.org/licenses/LICENSE-2.0
+//
+// Unless required by applicable law or agreed to in writing, software
+// distributed under the License is distributed on an "AS IS" BASIS,
+// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+// See the License for the specific language governing permissions and
+// limitations under the License.
+
+syntax = "proto3";
+
+package google.ads.searchads360.v0.enums;
+
+option csharp_namespace = "Google.Ads.SearchAds360.V0.Enums";
+option go_package = "google.golang.org/genproto/googleapis/ads/searchads360/v0/enums;enums";
+option java_multiple_files = true;
+option java_outer_classname = "AppUrlOperatingSystemTypeProto";
+option java_package = "com.google.ads.searchads360.v0.enums";
+option objc_class_prefix = "GASA360";
+option php_namespace = "Google\\Ads\\SearchAds360\\V0\\Enums";
+option ruby_package = "Google::Ads::SearchAds360::V0::Enums";
+
+// Proto file describing operating system for a deeplink app URL.
+
+// The possible OS types for a deeplink AppUrl.
+message AppUrlOperatingSystemTypeEnum {
+  // Operating System
+  enum AppUrlOperatingSystemType {
+    // Not specified.
+    UNSPECIFIED = 0;
+
+    // Used for return value only. Represents value unknown in this version.
+    UNKNOWN = 1;
+
+    // The Apple IOS operating system.
+    IOS = 2;
+
+    // The Android operating system.
+    ANDROID = 3;
+  }
+}
diff --git a/google/ads/searchads360/v0/enums/asset_engine_status.proto b/google/ads/searchads360/v0/enums/asset_engine_status.proto
index 084f8dabf3..0715c75a48 100644
--- a/google/ads/searchads360/v0/enums/asset_engine_status.proto
+++ b/google/ads/searchads360/v0/enums/asset_engine_status.proto
@@ -29,7 +29,7 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Enums";
 
 // Container for enum describing possible Asset engine statuses.
 message AssetEngineStatusEnum {
-  // Next ID = 11
+  // Enum describing possible Asset engine statuses.
   enum AssetEngineStatus {
     // Not specified.
     UNSPECIFIED = 0;
diff --git a/google/ads/searchads360/v0/enums/asset_set_type.proto b/google/ads/searchads360/v0/enums/asset_set_type.proto
new file mode 100644
index 0000000000..5dea215382
--- /dev/null
+++ b/google/ads/searchads360/v0/enums/asset_set_type.proto
@@ -0,0 +1,92 @@
+// Copyright 2025 Google LLC
+//
+// Licensed under the Apache License, Version 2.0 (the "License");
+// you may not use this file except in compliance with the License.
+// You may obtain a copy of the License at
+//
+//     http://www.apache.org/licenses/LICENSE-2.0
+//
+// Unless required by applicable law or agreed to in writing, software
+// distributed under the License is distributed on an "AS IS" BASIS,
+// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+// See the License for the specific language governing permissions and
+// limitations under the License.
+
+syntax = "proto3";
+
+package google.ads.searchads360.v0.enums;
+
+option csharp_namespace = "Google.Ads.SearchAds360.V0.Enums";
+option go_package = "google.golang.org/genproto/googleapis/ads/searchads360/v0/enums;enums";
+option java_multiple_files = true;
+option java_outer_classname = "AssetSetTypeProto";
+option java_package = "com.google.ads.searchads360.v0.enums";
+option objc_class_prefix = "GASA360";
+option php_namespace = "Google\\Ads\\SearchAds360\\V0\\Enums";
+option ruby_package = "Google::Ads::SearchAds360::V0::Enums";
+
+// Proto file describing asset set type.
+
+// Container for enum describing possible types of an asset set.
+message AssetSetTypeEnum {
+  // Possible types of an asset set.
+  enum AssetSetType {
+    // Not specified.
+    UNSPECIFIED = 0;
+
+    // Used for return value only. Represents value unknown in this version.
+    UNKNOWN = 1;
+
+    // Page asset set.
+    PAGE_FEED = 2;
+
+    // Dynamic education asset set.
+    DYNAMIC_EDUCATION = 3;
+
+    // Google Merchant Center asset set.
+    MERCHANT_CENTER_FEED = 4;
+
+    // Dynamic real estate asset set.
+    DYNAMIC_REAL_ESTATE = 5;
+
+    // Dynamic custom asset set.
+    DYNAMIC_CUSTOM = 6;
+
+    // Dynamic hotels and rentals asset set.
+    DYNAMIC_HOTELS_AND_RENTALS = 7;
+
+    // Dynamic flights asset set.
+    DYNAMIC_FLIGHTS = 8;
+
+    // Dynamic travel asset set.
+    DYNAMIC_TRAVEL = 9;
+
+    // Dynamic local asset set.
+    DYNAMIC_LOCAL = 10;
+
+    // Dynamic jobs asset set.
+    DYNAMIC_JOBS = 11;
+
+    // Location sync level asset set.
+    LOCATION_SYNC = 12;
+
+    // Business Profile location group asset set.
+    BUSINESS_PROFILE_DYNAMIC_LOCATION_GROUP = 13;
+
+    // Chain location group asset set which can be used for both owned
+    // locations and affiliate locations.
+    CHAIN_DYNAMIC_LOCATION_GROUP = 14;
+
+    // Static location group asset set which can be used for both owned
+    // locations and affiliate locations.
+    STATIC_LOCATION_GROUP = 15;
+
+    // Hotel Property asset set which is used to link a hotel property feed to
+    // Performance Max for travel goals campaigns.
+    HOTEL_PROPERTY = 16;
+
+    // Travel Feed asset set type. Can represent either a Hotel feed or a Things
+    // to Do (activities) feed.
+    TRAVEL_FEED = 17;
+  }
+}
diff --git a/google/ads/searchads360/v0/enums/served_asset_field_type.proto b/google/ads/searchads360/v0/enums/served_asset_field_type.proto
index c3b65bc9b3..f6567aa670 100644
--- a/google/ads/searchads360/v0/enums/served_asset_field_type.proto
+++ b/google/ads/searchads360/v0/enums/served_asset_field_type.proto
@@ -132,5 +132,8 @@ message ServedAssetFieldTypeEnum {
 
     // The asset is used as a business logo.
     BUSINESS_LOGO = 31;
+
+    // The asset is used as a description prefix.
+    DESCRIPTION_PREFIX = 32;
   }
 }
diff --git a/google/ads/searchads360/v0/errors/conversion_custom_variable_error.proto b/google/ads/searchads360/v0/errors/conversion_custom_variable_error.proto
new file mode 100644
index 0000000000..f2fa804704
--- /dev/null
+++ b/google/ads/searchads360/v0/errors/conversion_custom_variable_error.proto
@@ -0,0 +1,74 @@
+// Copyright 2025 Google LLC
+//
+// Licensed under the Apache License, Version 2.0 (the "License");
+// you may not use this file except in compliance with the License.
+// You may obtain a copy of the License at
+//
+//     http://www.apache.org/licenses/LICENSE-2.0
+//
+// Unless required by applicable law or agreed to in writing, software
+// distributed under the License is distributed on an "AS IS" BASIS,
+// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+// See the License for the specific language governing permissions and
+// limitations under the License.
+
+syntax = "proto3";
+
+package google.ads.searchads360.v0.errors;
+
+option csharp_namespace = "Google.Ads.SearchAds360.V0.Errors";
+option go_package = "google.golang.org/genproto/googleapis/ads/searchads360/v0/errors;errors";
+option java_multiple_files = true;
+option java_outer_classname = "ConversionCustomVariableErrorProto";
+option java_package = "com.google.ads.searchads360.v0.errors";
+option objc_class_prefix = "GASA360";
+option php_namespace = "Google\\Ads\\SearchAds360\\V0\\Errors";
+option ruby_package = "Google::Ads::SearchAds360::V0::Errors";
+
+// Proto file describing conversion custom variable errors.
+
+// Container for enum describing possible conversion custom variable errors.
+message ConversionCustomVariableErrorEnum {
+  // Enum describing possible conversion custom variable errors.
+  enum ConversionCustomVariableError {
+    // Enum unspecified.
+    UNSPECIFIED = 0;
+
+    // The received error code is not known in this version.
+    UNKNOWN = 1;
+
+    // A conversion custom variable with the specified name already exists.
+    DUPLICATE_NAME = 2;
+
+    // A conversion custom variable with the specified tag already exists.
+    DUPLICATE_TAG = 3;
+
+    // A conversion custom variable with the specified tag is reserved for other
+    // uses.
+    RESERVED_TAG = 4;
+
+    // The conversion custom variable is not found.
+    NOT_FOUND = 5;
+
+    // The conversion custom variable is not available for use.
+    NOT_AVAILABLE = 6;
+
+    // The conversion custom variable requested is incompatible with the current
+    // request.
+    INCOMPATIBLE_TYPE = 7;
+
+    // The conversion custom variable requested is not of type METRIC.
+    INVALID_METRIC = 8;
+
+    // The conversion custom variable's cardinality exceeds the segmentation
+    // limit.
+    EXCEEDS_CARDINALITY_LIMIT = 9;
+
+    // The conversion custom variable requested is not of type DIMENSION.
+    INVALID_DIMENSION = 10;
+
+    // The conversion custom variable requested is incompatible with the
+    // selected resource.
+    INCOMPATIBLE_WITH_SELECTED_RESOURCE = 11;
+  }
+}
diff --git a/google/ads/searchads360/v0/errors/errors.proto b/google/ads/searchads360/v0/errors/errors.proto
index 2e3e9e0d8b..1da475b522 100644
--- a/google/ads/searchads360/v0/errors/errors.proto
+++ b/google/ads/searchads360/v0/errors/errors.proto
@@ -19,6 +19,7 @@ package google.ads.searchads360.v0.errors;
 import "google/ads/searchads360/v0/common/value.proto";
 import "google/ads/searchads360/v0/errors/authentication_error.proto";
 import "google/ads/searchads360/v0/errors/authorization_error.proto";
+import "google/ads/searchads360/v0/errors/conversion_custom_variable_error.proto";
 import "google/ads/searchads360/v0/errors/custom_column_error.proto";
 import "google/ads/searchads360/v0/errors/date_error.proto";
 import "google/ads/searchads360/v0/errors/date_range_error.proto";
@@ -103,6 +104,10 @@ message ErrorCode {
     // The reasons for the distinct error
     DistinctErrorEnum.DistinctError distinct_error = 35;
 
+    // The reasons for the conversion custom variable error
+    ConversionCustomVariableErrorEnum.ConversionCustomVariableError
+        conversion_custom_variable_error = 143;
+
     // The reasons for the header error.
     HeaderErrorEnum.HeaderError header_error = 66;
 
diff --git a/google/ads/searchads360/v0/resources/ad.proto b/google/ads/searchads360/v0/resources/ad.proto
index 11c394c09c..dbb01d6d68 100644
--- a/google/ads/searchads360/v0/resources/ad.proto
+++ b/google/ads/searchads360/v0/resources/ad.proto
@@ -17,6 +17,7 @@ syntax = "proto3";
 package google.ads.searchads360.v0.resources;
 
 import "google/ads/searchads360/v0/common/ad_type_infos.proto";
+import "google/ads/searchads360/v0/common/final_app_url.proto";
 import "google/ads/searchads360/v0/enums/ad_type.proto";
 import "google/api/field_behavior.proto";
 import "google/api/resource.proto";
@@ -55,6 +56,20 @@ message Ad {
   // ad.
   repeated string final_urls = 41;
 
+  // A list of final app URLs that will be used on mobile if the user has the
+  // specific app installed.
+  repeated google.ads.searchads360.v0.common.FinalAppUrl final_app_urls = 35;
+
+  // The list of possible final mobile URLs after all cross-domain redirects
+  // for the ad.
+  repeated string final_mobile_urls = 42;
+
+  // The URL template for constructing a tracking URL.
+  optional string tracking_url_template = 43;
+
+  // The suffix to use when constructing a final URL.
+  optional string final_url_suffix = 44;
+
   // The URL that appears in the ad description for some ad formats.
   optional string display_url = 45;
 
@@ -63,9 +78,7 @@ message Ad {
       [(google.api.field_behavior) = OUTPUT_ONLY];
 
   // Immutable. The name of the ad. This is only used to be able to identify the
-  // ad. It does not need to be unique and does not affect the served ad. The
-  // name field is currently only supported for DisplayUploadAd, ImageAd,
-  // ShoppingComparisonListingAd and VideoAd.
+  // ad. It does not need to be unique and does not affect the served ad.
   optional string name = 47 [(google.api.field_behavior) = IMMUTABLE];
 
   // Details pertinent to the ad type. Exactly one value must be set.
diff --git a/google/ads/searchads360/v0/resources/ad_group.proto b/google/ads/searchads360/v0/resources/ad_group.proto
index 21adb44d87..7822d4369c 100644
--- a/google/ads/searchads360/v0/resources/ad_group.proto
+++ b/google/ads/searchads360/v0/resources/ad_group.proto
@@ -78,6 +78,9 @@ message AdGroup {
   google.ads.searchads360.v0.enums.AdGroupAdRotationModeEnum
       .AdGroupAdRotationMode ad_rotation_mode = 22;
 
+  // The URL template for constructing a tracking URL.
+  optional string tracking_url_template = 37;
+
   // The maximum CPC (cost-per-click) bid.
   optional int64 cpc_bid_micros = 39;
 
@@ -90,6 +93,9 @@ message AdGroup {
       .AdGroupEngineStatus engine_status = 61
       [(google.api.field_behavior) = OUTPUT_ONLY];
 
+  // URL template for appending params to Final URL.
+  optional string final_url_suffix = 46;
+
   // Setting for targeting related features.
   google.ads.searchads360.v0.common.TargetingSetting targeting_setting = 25;
 
diff --git a/google/ads/searchads360/v0/resources/ad_group_ad_effective_label.proto b/google/ads/searchads360/v0/resources/ad_group_ad_effective_label.proto
index 58180bb788..c0c10a681e 100644
--- a/google/ads/searchads360/v0/resources/ad_group_ad_effective_label.proto
+++ b/google/ads/searchads360/v0/resources/ad_group_ad_effective_label.proto
@@ -36,14 +36,14 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message AdGroupAdEffectiveLabel {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/AdGroupAdEffectiveLabel"
-    pattern: "customers/{customer_id}/adGroupAdEffectiveLabels/{ad_group_id}~{ad_id}~{label_id}"
+    pattern: "customers/{owner_customer_id}/adGroupAdEffectiveLabels/{ad_group_id}~{ad_id}~{label_id}"
     plural: "adGroupAdEffectiveLabels"
     singular: "adGroupAdEffectiveLabel"
   };
 
   // Immutable. The resource name of the ad group ad effective label.
   // Ad group ad effective label resource names have the form:
-  // `customers/{customer_id}/adGroupAdEffectiveLabels/{ad_group_id}~{ad_id}~{label_id}`
+  // `customers/{owner_customer_id}/adGroupAdEffectiveLabels/{ad_group_id}~{ad_id}~{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {
diff --git a/google/ads/searchads360/v0/resources/ad_group_ad_label.proto b/google/ads/searchads360/v0/resources/ad_group_ad_label.proto
index ca2406f1d4..ce94728685 100644
--- a/google/ads/searchads360/v0/resources/ad_group_ad_label.proto
+++ b/google/ads/searchads360/v0/resources/ad_group_ad_label.proto
@@ -34,12 +34,12 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message AdGroupAdLabel {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/AdGroupAdLabel"
-    pattern: "customers/{customer_id}/adGroupAdLabels/{ad_group_id}~{ad_id}~{entity_id}"
+    pattern: "customers/{owner_customer_id}/adGroupAdLabels/{ad_group_id}~{ad_id}~{label_id}"
   };
 
   // Immutable. The resource name of the ad group ad label.
   // Ad group ad label resource names have the form:
-  // `customers/{customer_id}/adGroupAdLabels/{ad_group_id}~{ad_id}~{label_id}`
+  // `customers/{owner_customer_id}/adGroupAdLabels/{ad_group_id}~{ad_id}~{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {
diff --git a/google/ads/searchads360/v0/resources/ad_group_criterion.proto b/google/ads/searchads360/v0/resources/ad_group_criterion.proto
index 2b952e23f0..f991680e4c 100644
--- a/google/ads/searchads360/v0/resources/ad_group_criterion.proto
+++ b/google/ads/searchads360/v0/resources/ad_group_criterion.proto
@@ -17,6 +17,7 @@ syntax = "proto3";
 package google.ads.searchads360.v0.resources;
 
 import "google/ads/searchads360/v0/common/criteria.proto";
+import "google/ads/searchads360/v0/common/custom_parameter.proto";
 import "google/ads/searchads360/v0/enums/ad_group_criterion_engine_status.proto";
 import "google/ads/searchads360/v0/enums/ad_group_criterion_status.proto";
 import "google/ads/searchads360/v0/enums/criterion_type.proto";
@@ -152,6 +153,9 @@ message AdGroupCriterion {
   // ad.
   repeated string final_urls = 70;
 
+  // The list of possible final mobile URLs after all cross-domain redirects.
+  repeated string final_mobile_urls = 71;
+
   // Output only. The Engine Status for ad group criterion.
   optional google.ads.searchads360.v0.enums.AdGroupCriterionEngineStatusEnum
       .AdGroupCriterionEngineStatus engine_status = 80
@@ -163,6 +167,11 @@ message AdGroupCriterion {
   // The URL template for constructing a tracking URL.
   optional string tracking_url_template = 73;
 
+  // The list of mappings used to substitute custom parameter tags in a
+  // `tracking_url_template`, `final_urls`, or `mobile_final_urls`.
+  repeated google.ads.searchads360.v0.common.CustomParameter
+      url_custom_parameters = 14;
+
   // Output only. ID of the ad group criterion in the external engine account.
   // This field is for non-Google Ads account only, for example, Yahoo Japan,
   // Microsoft, Baidu etc. For Google Ads entity, use
diff --git a/google/ads/searchads360/v0/resources/ad_group_criterion_effective_label.proto b/google/ads/searchads360/v0/resources/ad_group_criterion_effective_label.proto
index 87a2a22e60..1e6c4273cc 100644
--- a/google/ads/searchads360/v0/resources/ad_group_criterion_effective_label.proto
+++ b/google/ads/searchads360/v0/resources/ad_group_criterion_effective_label.proto
@@ -36,14 +36,14 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message AdGroupCriterionEffectiveLabel {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/AdGroupCriterionEffectiveLabel"
-    pattern: "customers/{customer_id}/adGroupCriterionEffectiveLabels/{ad_group_id}~{criterion_id}~{label_id}"
+    pattern: "customers/{owner_customer_id}/adGroupCriterionEffectiveLabels/{ad_group_id}~{criterion_id}~{label_id}"
     plural: "adGroupCriterionEffectiveLabels"
     singular: "adGroupCriterionEffectiveLabel"
   };
 
   // Immutable. The resource name of the ad group criterion effective label.
   // Ad group criterion effective label resource names have the form:
-  // `customers/{customer_id}/adGroupCriterionEffectiveLabels/{ad_group_id}~{criterion_id}~{label_id}`
+  // `customers/{owner_customer_id}/adGroupCriterionEffectiveLabels/{ad_group_id}~{criterion_id}~{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {
diff --git a/google/ads/searchads360/v0/resources/ad_group_criterion_label.proto b/google/ads/searchads360/v0/resources/ad_group_criterion_label.proto
index 3da8faa481..89b1948ee6 100644
--- a/google/ads/searchads360/v0/resources/ad_group_criterion_label.proto
+++ b/google/ads/searchads360/v0/resources/ad_group_criterion_label.proto
@@ -34,12 +34,12 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message AdGroupCriterionLabel {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/AdGroupCriterionLabel"
-    pattern: "customers/{customer_id}/adGroupCriterionLabels/{ad_group_id}~{criterion_id}~{entity_id}"
+    pattern: "customers/{owner_customer_id}/adGroupCriterionLabels/{ad_group_id}~{criterion_id}~{label_id}"
   };
 
   // Immutable. The resource name of the ad group criterion label.
   // Ad group criterion label resource names have the form:
-  // `customers/{customer_id}/adGroupCriterionLabels/{ad_group_id}~{criterion_id}~{label_id}`
+  // `customers/{owner_customer_id}/adGroupCriterionLabels/{ad_group_id}~{criterion_id}~{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {
diff --git a/google/ads/searchads360/v0/resources/ad_group_effective_label.proto b/google/ads/searchads360/v0/resources/ad_group_effective_label.proto
index 433059eabb..82c15edb3a 100644
--- a/google/ads/searchads360/v0/resources/ad_group_effective_label.proto
+++ b/google/ads/searchads360/v0/resources/ad_group_effective_label.proto
@@ -36,14 +36,14 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message AdGroupEffectiveLabel {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/AdGroupEffectiveLabel"
-    pattern: "customers/{customer_id}/adGroupEffectiveLabels/{ad_group_id}~{label_id}"
+    pattern: "customers/{owner_customer_id}/adGroupEffectiveLabels/{ad_group_id}~{label_id}"
     plural: "adGroupEffectiveLabels"
     singular: "adGroupEffectiveLabel"
   };
 
   // Immutable. The resource name of the ad group effective label.
   // Ad group effective label resource names have the form:
-  // `customers/{customer_id}/adGroupEffectiveLabels/{ad_group_id}~{label_id}`
+  // `customers/{owner_customer_id}/adGroupEffectiveLabels/{ad_group_id}~{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {
diff --git a/google/ads/searchads360/v0/resources/ad_group_label.proto b/google/ads/searchads360/v0/resources/ad_group_label.proto
index ba3797c84f..ad6072f54d 100644
--- a/google/ads/searchads360/v0/resources/ad_group_label.proto
+++ b/google/ads/searchads360/v0/resources/ad_group_label.proto
@@ -34,12 +34,12 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message AdGroupLabel {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/AdGroupLabel"
-    pattern: "customers/{customer_id}/adGroupLabels/{ad_group_id}~{entity_id}"
+    pattern: "customers/{owner_customer_id}/adGroupLabels/{ad_group_id}~{label_id}"
   };
 
   // Immutable. The resource name of the ad group label.
   // Ad group label resource names have the form:
-  // `customers/{customer_id}/adGroupLabels/{ad_group_id}~{label_id}`
+  // `customers/{owner_customer_id}/adGroupLabels/{ad_group_id}~{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {
diff --git a/google/ads/searchads360/v0/resources/asset.proto b/google/ads/searchads360/v0/resources/asset.proto
index c3c9f12b58..deb8c8f90f 100644
--- a/google/ads/searchads360/v0/resources/asset.proto
+++ b/google/ads/searchads360/v0/resources/asset.proto
@@ -17,6 +17,7 @@ syntax = "proto3";
 package google.ads.searchads360.v0.resources;
 
 import "google/ads/searchads360/v0/common/asset_types.proto";
+import "google/ads/searchads360/v0/common/custom_parameter.proto";
 import "google/ads/searchads360/v0/enums/asset_engine_status.proto";
 import "google/ads/searchads360/v0/enums/asset_status.proto";
 import "google/ads/searchads360/v0/enums/asset_type.proto";
@@ -68,9 +69,21 @@ message Asset {
   // A list of possible final URLs after all cross domain redirects.
   repeated string final_urls = 14;
 
+  // A list of possible final mobile URLs after all cross domain redirects.
+  repeated string final_mobile_urls = 16;
+
   // URL template for constructing a tracking URL.
   optional string tracking_url_template = 17;
 
+  // A list of mappings to be used for substituting URL custom parameter tags in
+  // the tracking_url_template, final_urls, and/or final_mobile_urls.
+  repeated google.ads.searchads360.v0.common.CustomParameter
+      url_custom_parameters = 18;
+
+  // URL template for appending params to landing page URLs served with parallel
+  // tracking.
+  optional string final_url_suffix = 19;
+
   // Output only. The status of the asset.
   google.ads.searchads360.v0.enums.AssetStatusEnum.AssetStatus status = 42
       [(google.api.field_behavior) = OUTPUT_ONLY];
diff --git a/google/ads/searchads360/v0/resources/campaign.proto b/google/ads/searchads360/v0/resources/campaign.proto
index 684d49e124..0f10c8a96f 100644
--- a/google/ads/searchads360/v0/resources/campaign.proto
+++ b/google/ads/searchads360/v0/resources/campaign.proto
@@ -24,6 +24,7 @@ import "google/ads/searchads360/v0/enums/ad_serving_optimization_status.proto";
 import "google/ads/searchads360/v0/enums/advertising_channel_sub_type.proto";
 import "google/ads/searchads360/v0/enums/advertising_channel_type.proto";
 import "google/ads/searchads360/v0/enums/asset_field_type.proto";
+import "google/ads/searchads360/v0/enums/asset_set_type.proto";
 import "google/ads/searchads360/v0/enums/bidding_strategy_system_status.proto";
 import "google/ads/searchads360/v0/enums/bidding_strategy_type.proto";
 import "google/ads/searchads360/v0/enums/campaign_serving_status.proto";
@@ -361,6 +362,10 @@ message Campaign {
   // false.
   optional bool url_expansion_opt_out = 72;
 
+  // Output only. Types of feeds that are attached directly to this campaign.
+  repeated google.ads.searchads360.v0.enums.AssetSetTypeEnum.AssetSetType
+      feed_types = 103 [(google.api.field_behavior) = OUTPUT_ONLY];
+
   // The bidding strategy for the campaign.
   //
   // Must be either portfolio (created through BiddingStrategy service) or
diff --git a/google/ads/searchads360/v0/resources/campaign_effective_label.proto b/google/ads/searchads360/v0/resources/campaign_effective_label.proto
index cd18b18420..5c408127af 100644
--- a/google/ads/searchads360/v0/resources/campaign_effective_label.proto
+++ b/google/ads/searchads360/v0/resources/campaign_effective_label.proto
@@ -36,14 +36,14 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message CampaignEffectiveLabel {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/CampaignEffectiveLabel"
-    pattern: "customers/{customer_id}/campaignEffectiveLabels/{campaign_id}~{label_id}"
+    pattern: "customers/{owner_customer_id}/campaignEffectiveLabels/{campaign_id}~{label_id}"
     plural: "campaignEffectiveLabels"
     singular: "campaignEffectiveLabel"
   };
 
   // Immutable. Name of the resource.
   // CampaignEffectivelabel resource names have the form:
-  // `customers/{customer_id}/campaignEffectiveLabels/{campaign_id}~{label_id}`
+  // `customers/{owner_customer_id}/campaignEffectiveLabels/{campaign_id}~{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {
diff --git a/google/ads/searchads360/v0/resources/campaign_label.proto b/google/ads/searchads360/v0/resources/campaign_label.proto
index 33a8beebee..825023b837 100644
--- a/google/ads/searchads360/v0/resources/campaign_label.proto
+++ b/google/ads/searchads360/v0/resources/campaign_label.proto
@@ -34,12 +34,12 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message CampaignLabel {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/CampaignLabel"
-    pattern: "customers/{customer_id}/campaignLabels/{campaign_id}~{entity_id}"
+    pattern: "customers/{owner_customer_id}/campaignLabels/{campaign_id}~{label_id}"
   };
 
   // Immutable. Name of the resource.
   // Campaign label resource names have the form:
-  // `customers/{customer_id}/campaignLabels/{campaign_id}~{label_id}`
+  // `customers/{owner_customer_id}/campaignLabels/{campaign_id}~{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {
diff --git a/google/ads/searchads360/v0/resources/label.proto b/google/ads/searchads360/v0/resources/label.proto
index e4f561a27b..a765cae24e 100644
--- a/google/ads/searchads360/v0/resources/label.proto
+++ b/google/ads/searchads360/v0/resources/label.proto
@@ -34,12 +34,12 @@ option ruby_package = "Google::Ads::SearchAds360::V0::Resources";
 message Label {
   option (google.api.resource) = {
     type: "searchads360.googleapis.com/Label"
-    pattern: "customers/{customer_id}/labels/{label_id}"
+    pattern: "customers/{owner_customer_id}/labels/{label_id}"
   };
 
   // Immutable. Name of the resource.
   // Label resource names have the form:
-  // `customers/{customer_id}/labels/{label_id}`
+  // `customers/{owner_customer_id}/labels/{label_id}`
   string resource_name = 1 [
     (google.api.field_behavior) = IMMUTABLE,
     (google.api.resource_reference) = {